Wednesday, July 29, 2009

After a Hiatus

I am back from my hibernation. The world feels changed (it even smells different, Oh wait! Someone here farted), I feel changed. About the world – Everyday we are losing parts of MG Road to the Metro, India coffee house shut down after a lifetime of existence, General elections were held, there was the IPL and then the T20, Michael Jackson died, and Delhi high court in a landmark judgement legalised homosexuality.

On the personal front – I moved from advertising to brand and communication research (I am loving it), I got married, I am moving to Canada, I quit a job I love, I am a wannabe long distance runner - I ran at the Auroville quarter marathon and then at the Sunfeast world 10K, my new favourite brand of beer is Hoeggarden.

Having said this, Some things haven’t changed – I still love the smell of freshly baked bread, I am still a foodie, I still think my first boss was the best boss ever, I love my current job and am traumatised at the thought of quitting it, I still get excited by social media trends, I still suffer from shoe fetish, above all I still love blogging and this is my revival post.

Tuesday, July 14, 2009

Rains in Mumbai floods Twitter

Twitter saw a flurry of tweets as the rains lashed out in Mumbai for 30 hours. The response was almost overwhelming, as people all over Mumbai and even outside reached out and helped one another by posting tweets (tagged #mumbairains) on water logged areas.

The Mumbai Rain tweets were peppered with news reports and personal accounts. It covered the geographic lanscape of Mumbai and was the trending topic of the day

Twitter Tends